How to Start a Wedding Photography Business In Lagos

In Lagos, wedding photography is one of the aspects of photography business that is in high demand. This is because, asides taking your vows, photography is like the most important item of an awesome wedding event. Every couple wants to capture the event, so that they will have beautiful memories to look back to.

Starting a wedding photography business is not a difficult task, requires moderate start – up capital to set up. To be successful in this business, you must be very creative and innovative.

There are some folks you can partner with if you want to make it big as a wedding photographer. These partners include: wedding planners, churches, and magistrate, amongst others.

 7 steps that will guide you if you want to start a wedding photography business;

1. Conduct Your Feasibility Studies

If you want to start a wedding photography business, the first thing is to take out time and conduct your own feasibility studies.

Although, during your feasibility studies, you may decide to study other forms of photography business, but your main focus should be wedding photography business.

With this, you will be able to get reliable information on how to source for clients, the kind of camera lenses suitable for this business, the clauses that must not be missing in the contract and an estimate of the amount required to set up a wedding photography business.

2. Enroll in a Photography College and Acquire the Required Skills

 There are several top notch photography schools available in Lagos, search for the schools nearest to you, make inquiries and enroll for a diploma or degree course. In some of these photography colleges, there is also the option of specializing in wedding photography.

3. Write Your Business Plan

Without a shadow of doubt; if you want to start a new business, it is required that you have a good business plan in place before launching out if indeed you don’t want to run your business as a mediocre. Your business plan is actually what will give your business direction and focus irrespective of the challenges that you are likely going to face at the teething stage of the business and at every other growth stage of the business.

Here’s a sample photography business plan template you can use for FREE.

Conversely, if this might be a challenge, then you may consider hiring a business plan writer to help you out.

4. Register Your Business

 It is often said that if you don’t register your business (legalize your business); the best you can become is a local champion. If you want to build a wedding photography business that can grow beyond your location and compete at national level, then you should make it a point of duty to get a business name for the business and then get the business name registered.

5. Acquire the Necessary Camera and Photography Kits

Make sure that you purchase the best and suitable camera and photography kits ideal for covering wedding events. Some of these cameras and kits might be very expensive, but if they are well managed, you can be sure to use them for a very long time and still re-sell them at a good price if the need arises.

6. Rent a Facility for Your Studio

Although most of your job will require that you go to event centers to cover wedding events, it is still very important to rent a facility for your studio. Aside the fact that intended clients may visit your studio for their pre–wedding pictures, your studio will also serve as your office base. That means a place where clients can visit to make inquiries. Thus, ensure that you rent a facility that is easily accessible.

7. Network with Wedding Planners and Market Your Business

One of the surest ways of ensuring that you get clients in this business is to network with wedding planners. Click here for a photography marketing plan template.

You can also leverage on other means to promote your wedding photography business. They are the; social media especially an account on Instagram® will go a long way in helping you grow your wedding photography business.

If you follow all the steps highlighted above and you are determined and hardworking, it won’t be too long before you become a successful wedding photographer.



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