Small Business Sense Archives

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The Essence Of Video Marketing In Business

by Didi_Onyenso May 3, 2017May 3, 2017

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Price Versus Quality: Does The Recession Affect Customers’ Choices?

by Ifeanyi Maduka September 26, 2016September 26, 2016

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Small Business Book
Law 27…48 Laws of Power – Numbers Business For God & Man
Play on people’s need to believe, to create a cult-like following… People desperately want to believe in something, especially something bigger or better than them....

by Ifeanyi Maduka
February 7, 2018February 7, 2018
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Smart Living
2
Communication: The Key Skill in Business
[More than two-thirds (69%) of SME employers consider good communication a key skill for graduates. This is according to research by Marbella International University Centre...

by Ifeanyi Maduka
February 6, 2018February 8, 2018
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Smart Living
3 1/2 Habits of The Most Persuasive Entrepreneurs Anywhere
There is a difference between being persuasive and being pushy. People tend to mistake one for the other, and the conservative folks among us then...

by Ifeanyi Maduka
July 8, 2017February 8, 2018
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Smart Living
How To Be A Lagos Gentleman & Hustler
It was recently reported that a 24 year old marriage was dissolved on the grounds that the husband lacked ‘gentlemanly behaviour’. Specifically, the frustrated wife said her...

by Ifeanyi Maduka
January 11, 2017February 8, 2018
Small Business Sense
The Daily Dangers of Micro Scale Enterprises in Lagos
So far, 6 people have died of cholera from eating “African salad” – abacha, a dish prepared with dried cassava strips. For a meal largely...

by Ifeanyi Maduka
September 24, 2016January 10, 2017
Small Business Book
48 Laws of Power: Law 26 – Why Every Business Owner MUST Have a PA
You must seem a paragon of civility and efficiency: Your hands are never soiled by mistakes and nasty deeds. Maintain such a spotless appearance by...

by Ifeanyi Maduka
September 21, 2016September 21, 2016
Small Business Sense
As An Entrepreneur, Should You Hire A Man or A Woman?
Hiring has become a real challenge for employers and entrepreneurs in today’s Lagos. First, the candidates don’t really want to work. But they want to...

by Ifeanyi Maduka
September 12, 2016December 11, 2018
Small Business Book
Law 25 (Revisited) – 48 Laws of Power
Do not accept the roles that society foists on you. Re-create yourself by forging a new identity, one that commands attention and never bores the...

by Ifeanyi Maduka
September 6, 2016September 6, 2016
Smart Living
11 Things Smart People Won’t Say – Travis Bradberry
There are some things you simply never want to say at work. These phrases carry special power: they have an uncanny ability to make you look...

by Ifeanyi Maduka
September 5, 2016September 5, 2016
Smart Living
Work Harzards: Five Tips For Preventing Workplace Accidents
Here are a few tips to help you prevent accidents at work: #1. Have a Zero-Accident Mindset You are more likely to have an accident...

by Odira Onyenso
September 5, 2016September 5, 2016