A global brand, Chivas Regal has announced the launch of a new initiative which may assist Nigerians, particularly social entrepreneurs to showcase their businesses on the global plaform.
The initiative, called The Venture intends to celebrate social entrepreneurs who run their businesses in a way that benefits society.
Speaking at the launch of the campaign in Lagos, Marketing Director, Pernod Ricard Nigeria, Sola Oke said the initiative would help to discover aspiring entrepreneurs across Nigeria offering them opportunity to showcase their businesses to stakeholders across sectors.
“We’re excited to announce the launch of The Venture and can’t wait to discover aspiring entrepreneurs across Nigeria. Whether your business focuses on technology, agriculture, healthcare, food or the environment, we want to hear about it,” Oke said.
According to him, The Venture is open to any for-profit start-up that creates both financial value and a positive impact on the lives of others.
Nigerian social entrepreneur and President of the Chocolate City Group, Audu Maikori who spoke at the event and will also chair the selection process said the solutions to the challenges the country is facing lies in the people rather than government.
Maikori stated that people in social enterprise must take advantage of the opportunity provided by the competition to be empowered and get exposed about their businesses.
He said: “There are many fantastic ventures that people need to know about and all they need is just the exposure, mentorship, financial planning, guidance, succession planning, tax laws etc and The Venture gives that platform for Nigeria’s brightest ideas to get to global stage.”
Source: Guardian News Nigeria